Facebook marketplaces mobile app teardown

Last week Facebook announced Marketplaces. It enables users to buy and sell within Facebook. Its more like list items and make offers on items. Facebook has had Buy & Sell groups previously. I’m a member of several Buy & Sell groups, but not really an active member. I do use Facebook groups a lot as I’m a moderator of the Sydney Startups Facebook group.

Facebook Marketplaces is going head to head with Craigslist, Gumtree and eBay. It claims that it has 450mil MAU (monthly active users) for buy & sell groups. That’s huge. I’m curious how they calculate that. Given that I’m a member of several groups, I might view an update in my feed. But it doesn’t mean that I’ve engaged with it.

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Mobile User Experience Research – This Mobile Life Podcast (S2E8)

I chat to Anna Lee Anda, UX research at Zendesk for S2E8 of This Mobile Life.  This podcast is about mobile user experience research. Anna is based in Singapore. She’s worked in UX & product. Anna shares some great insights into SaaS user research from Zendesk. Previously, she worked at Seek, one of Asia-Pacific’s largest recruitment marketplace. Anna has also worked on ANZ’s Go Money app which has millions of downloads.

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Nerding out on Pokemon Go – This Mobile Life Podcast S1E12

Nerding out on Pokemon Go

This is the final episode of This Mobile Life for Season 1! ‪I was chatting to my brother Raymond Ho about Pokemon Go over dinner. So I decided to pause the conversation, finish dinner and record our conversation as a podcast. Its titled “Nerding Out On Pokemon Go” which was the sentence uttered by my brother after we finished recording! We recorded a 35 min in-depth chat about how the game has evolved after 1 week. He’s been playing Pokemon since the Gameboy & Nintendo DS days.

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Inevitability of Mobile

I have always been fascinated with all things tech. Through the years I have been naturally finding my way into the mobile industry. Or did it find me? It used to be that mobile assisted us with calls. Then we added some personal features like playing 2D monochrome games such as Snake, calendars, taking photos and storing our precious, precious Mp3 music files. It widened its reach when it connected to the internet and then came the rise of the app store as a distribution platform. The inevitability of mobile is in our face (literally). It is now a go-to staple for our practical daily needs.

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API First Approach with Raymond Ho – This Mobile Life [Episode 4]

I really enjoyed this podcast interview with Raymond Ho, my brother who’s a web/mobile developer. You’ll get a sense for what we talk about at the dinner table 🙂

With my podcast, I’ve wanted to capture these conversations I have with people – friends, family, people in the industry and expose that to the world. This is the stuff we talk about all the time!

This Mobile Life, Episode 4, API First Approach

This Mobile Life, Episode 4, API First Approach

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This Mobile Life Episode 2 – Part 2 With Jason Allan from Cammy

If you liked the first episode, then you’ll love This Mobile Life Episode 2! We continue our conversation with Jason Allan, digital marketing manager at Cammy with Part 2. Cammy allows you to monitor your home anywhere, anytime.

You might also notice our new podcast cover 🙂

This Mobile Life Episode 2Download from iTunes here.

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This Mobile Life, Episode 1 – Jason Allan, Digital Marketing Manager at Cammy

I’ve been working on a new project which is my new podcast “This Mobile Life”. It pays homage to one of my favourite podcasts which is “This American Life“.

The podcast is about two things:
1) Mobile apps
2) Being mobile – living & working remotely, mobile office.

This Mobile Life PodcastThe first episode is with Jason Allan, Digital Marketing Manager from CammyCammy allows you to monitor your home anywhere, anytime.

Jason and I discuss all things mobile. From mobile marketing, customer discovery, conversion funnel, marketing web vs mobile apps, and cross platform experience.

You can download it on iTunes here.

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Thought of the week – retention

I have been thinking about products lately. I was inspired to do a short 1 minute video on my thought of the week on “retention”. Its a prelude to my upcoming podcast.

I was inspired by this podcast by SAAS Revolution with Brian Balfour, VP of Growth at Hubspot. He spoke about one of the key metrics for growing a SaaS business is retention. He argues that retention is important because you can’t grow a product unless you have retention. This applies to any product. It so happens that its what I have been thinking about – retention.

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