I have been thinking about products lately. I was inspired to do a short 1 minute video on my thought of the week on “retention”. Its a prelude to my upcoming podcast.
I was inspired by this podcast by SAAS Revolution with Brian Balfour, VP of Growth at Hubspot. He spoke about one of the key metrics for growing a SaaS business is retention. He argues that retention is important because you can’t grow a product unless you have retention. This applies to any product. It so happens that its what I have been thinking about – retention.