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	<link>http://inspiredworlds.com</link>
	<description>Where the worlds of Digital and Business collide.</description>
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		<title>Update &#8211; Storyberg beta and Crashlytics enterprise now free</title>
		<link>http://inspiredworlds.com/2013/02/14/update-storyberg-beta-and-crashlytics-enterprise-now-free/</link>
		<comments>http://inspiredworlds.com/2013/02/14/update-storyberg-beta-and-crashlytics-enterprise-now-free/#comments</comments>
		<pubDate>Thu, 14 Feb 2013 11:27:49 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1832</guid>
		<description><![CDATA[Listen Update (14 Feb 2013) Some additional followup points from the mobile marketing meetup. 1. Storyberg Slideshare presentation: http://www.slideshare.net/storyberg/release-cohorts-mobile-marketing-meetup-feb-2013 Storyberg helps app developers understand the impact of every release by aligning product development with user engagement. They&#8217;re currently working on an iOS SDK and would like to invite you to sign up to be notified [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Mobile Marketing Meetup &#8211; February</title>
		<link>http://inspiredworlds.com/2013/02/12/mobile-marketing-meetup-february/</link>
		<comments>http://inspiredworlds.com/2013/02/12/mobile-marketing-meetup-february/#comments</comments>
		<pubDate>Tue, 12 Feb 2013 12:40:12 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[mobile]]></category>
		<category><![CDATA[startups]]></category>
		<category><![CDATA[mobile analytics]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[sydney]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1816</guid>
		<description><![CDATA[Listen We had our third meetup for Mobile Marketing Meetup on &#8220;mobile analytics&#8220;. About 25 people came to our event at Fishburners, Sydney to hear from 3 talks on analytics. I&#8217;ve written a short summary and included the relevant links mentioned in the talks. 1. Crash reporting &#8211; Giovanni from WeSync From the demo, it [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>Advantage: Startup</title>
		<link>http://inspiredworlds.com/2013/01/11/advantage-startup/</link>
		<comments>http://inspiredworlds.com/2013/01/11/advantage-startup/#comments</comments>
		<pubDate>Thu, 10 Jan 2013 13:54:21 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1787</guid>
		<description><![CDATA[Listen A startup has several advantages which it needs to realise to be successful.  I think a startup&#8217;s advantage really boils down to three things. The inspiration for this title comes from the Sydney international tennis tournament which is on now and the Australian open starts next week. If its deuce (40-40), and you win the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can you withstand the meteorites?</title>
		<link>http://inspiredworlds.com/2012/12/31/can-you-withstand-the-meteorites/</link>
		<comments>http://inspiredworlds.com/2012/12/31/can-you-withstand-the-meteorites/#comments</comments>
		<pubDate>Mon, 31 Dec 2012 08:19:27 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[startups]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1735</guid>
		<description><![CDATA[Listen As 2012 comes to a close, it&#8217;s time to briefly reflect on the year. This is my story of 2012. I came across this memorable quote recently from an article about startups raising money: Investors at the seed level are typically less concerned with the fact that a team has yet to pull off market [...]]]></description>
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		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>Top App Monetisation Tactics</title>
		<link>http://inspiredworlds.com/2012/12/04/top-app-monetisation-tactics/</link>
		<comments>http://inspiredworlds.com/2012/12/04/top-app-monetisation-tactics/#comments</comments>
		<pubDate>Tue, 04 Dec 2012 09:28:03 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1706</guid>
		<description><![CDATA[Listen Last night we held our 2nd event for Mobile Marketing Meetup. We had 30 people attend (and 40 people register). We grew from the 15 that came to the first meetup. That&#8217;s 100% month on month growth! Regardless of the numbers, its really great to find other people working in the mobile space and equally [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to get PR for mobile apps</title>
		<link>http://inspiredworlds.com/2012/11/02/how-to-get-pr-for-mobile-apps/</link>
		<comments>http://inspiredworlds.com/2012/11/02/how-to-get-pr-for-mobile-apps/#comments</comments>
		<pubDate>Fri, 02 Nov 2012 05:03:21 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[startups]]></category>
		<category><![CDATA[app marketing]]></category>
		<category><![CDATA[mobile app PR]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile marketing meetup]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1662</guid>
		<description><![CDATA[Listen Building an app is half the battle. The other missing piece of the puzzle is distribution and marketing. So we decided to organise a mobile marketing meetup with some startups in this space to discuss these issues. It was inspired by this discussion on From Little Things. We decided the first meetup would cover the topic [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Tech23 &#8211; an insider&#8217;s perspective</title>
		<link>http://inspiredworlds.com/2012/10/29/tech23-an-insiders-perspective/</link>
		<comments>http://inspiredworlds.com/2012/10/29/tech23-an-insiders-perspective/#comments</comments>
		<pubDate>Sun, 28 Oct 2012 13:09:41 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[entrepreneurs]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1629</guid>
		<description><![CDATA[Listen The purpose of this blog post is to sum up my experience at the Tech23 event, which I have been planning to write for the past few weeks. It is a long read, but it describes what I did to prepare, what is involved in pitching, and everything I went through. It is a [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Be Persistent</title>
		<link>http://inspiredworlds.com/2012/10/25/be-persistent/</link>
		<comments>http://inspiredworlds.com/2012/10/25/be-persistent/#comments</comments>
		<pubDate>Thu, 25 Oct 2012 12:22:25 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[persistent]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1613</guid>
		<description><![CDATA[Listen Last week I was in the city at Martin Place. I had stopped at the City Bible Mission food stand to get a free hotdog (entrepreneurs have to capitalise on free food you see). As I was walking away and with my mouth full of food, a young girl interrupted me and asked if I could answer [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Elevator To Success Is Out Of Order</title>
		<link>http://inspiredworlds.com/2012/10/04/the-elevator-to-success-is-out-of-order/</link>
		<comments>http://inspiredworlds.com/2012/10/04/the-elevator-to-success-is-out-of-order/#comments</comments>
		<pubDate>Thu, 04 Oct 2012 09:59:53 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[startups]]></category>
		<category><![CDATA[motivation]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1605</guid>
		<description><![CDATA[Listen Great quote and so true via @onstartups]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Product market fit and tight car spaces</title>
		<link>http://inspiredworlds.com/2012/09/27/product-market-fit-and-tight-car-spaces/</link>
		<comments>http://inspiredworlds.com/2012/09/27/product-market-fit-and-tight-car-spaces/#comments</comments>
		<pubDate>Thu, 27 Sep 2012 11:34:22 +0000</pubDate>
		<dc:creator>Matthew Ho</dc:creator>
				<category><![CDATA[startups]]></category>

		<guid isPermaLink="false">http://inspiredworlds.com/?p=1595</guid>
		<description><![CDATA[Listen The other day I was at our local shopping centre car park. It has incredibly tight turns when you go up the ramp to the next level. The parking spaces are very narrow and there are huge concrete blocks next to some of the parking spaces. For additional difficulty points, it was a Saturday [...]]]></description>
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		<slash:comments>0</slash:comments>
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