Comments on: How to improve your email marketing: Part 1 http://inspiredworlds.com/2009/03/05/how-to-improve-your-email-marketing-part-1/ Where the worlds of Digital and Business collide. Wed, 25 Jan 2012 04:53:24 +0000 hourly 1 http://wordpress.org/?v=3.0 By: inspiredworlds http://inspiredworlds.com/2009/03/05/how-to-improve-your-email-marketing-part-1/comment-page-1/#comment-405 inspiredworlds Mon, 08 Feb 2010 11:33:04 +0000 http://inspiredworlds.wordpress.com/?p=474#comment-405 @peterrubel - there's no hard and fast rule. it depends on what the product is, the service and the target audience. we do a lot of split testing, some with graphics and some with less to see which ones work better and get feedback. I must admit I do like graphics in some emails, particularly in ones that are single product focused. @kermit derren - i've got experience in this area! I read a lot of online marketing blogs, some email marketing blogs and talk to people working in the area, see what our competitors are doing. I find blogs like readwriteweb, and forrester blogs quite helpful too. @peterrubel – there’s no hard and fast rule. it depends on what the product is, the service and the target audience. we do a lot of split testing, some with graphics and some with less to see which ones work better and get feedback. I must admit I do like graphics in some emails, particularly in ones that are single product focused.

@kermit derren – i’ve got experience in this area! I read a lot of online marketing blogs, some email marketing blogs and talk to people working in the area, see what our competitors are doing. I find blogs like readwriteweb, and forrester blogs quite helpful too.

]]> By: Kermit Derren http://inspiredworlds.com/2009/03/05/how-to-improve-your-email-marketing-part-1/comment-page-1/#comment-397 Kermit Derren Thu, 28 Jan 2010 16:14:51 +0000 http://inspiredworlds.wordpress.com/?p=474#comment-397 Thanks for publishing about this. There's a bunch of solid tech info on the internet. You've got a lot of that info here on your website. I'm impressed - I try to keep a couple blogs fairly current, but it's a struggle sometimes. You've done a big job with this one. How do you do it? Thanks for publishing about this. There’s a bunch of solid tech info on the internet. You’ve got a lot of that info here on your website. I’m impressed – I try to keep a couple blogs fairly current, but it’s a struggle sometimes. You’ve done a big job with this one. How do you do it?

]]> By: peterrubel http://inspiredworlds.com/2009/03/05/how-to-improve-your-email-marketing-part-1/comment-page-1/#comment-93 peterrubel Tue, 10 Mar 2009 20:30:54 +0000 http://inspiredworlds.wordpress.com/?p=474#comment-93 Thank you for the tips. On balance, do you find graphics attention-grabbing or a hindrance for opening emails? What might the balance depend on if it varies? Peter Rubel Thank you for the tips. On balance, do you find graphics attention-grabbing or a hindrance for opening emails? What might the balance depend on if it varies?

Peter Rubel

]]> By: ThatGuySteve http://inspiredworlds.com/2009/03/05/how-to-improve-your-email-marketing-part-1/comment-page-1/#comment-95 ThatGuySteve Thu, 05 Mar 2009 17:17:13 +0000 http://inspiredworlds.wordpress.com/?p=474#comment-95 Very valid points. Very valid points.

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