Create a blueprint with wireframes – This Mobile Life Season 1 Episode 10

Create a blueprint with wireframesWe have a new podcast episode for This Mobile Life! Season 1 Episode 10 (S1E10) is on “Create a blueprint with wireframes”. Its an in-depth chat on why we use wireframes and write requirements. We also discuss how we do it. I interview my good friend Jenny Hsu, business analyst from GPY&R.

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Agile toolkit for product teams – Podcast Show Notes S1E9

In Season 1 Episode 9 of This Mobile Life, I sit down with my good friend Alwin Chin. The topic we discussed was “The Agile Toolkit For Product Teams”.

Alwin’s background

Alwin Chin is a Start-up Entrepreneur, Software Engineer/Architect with a passion to see IT craftsmanship come to life in the business world. A true technical specialist with numerous years of experience in Web technologies and eCommerce applications development. Alwin loves not just technology, but Agile processes and methodologies like Scrum, XP and KANBAN bringing together teams for a common good. He has experience working at Macquarie Bank, NBN, Transport NSW and as the founder of the startup Stampii.

Agile toolkit for product teams
Podcast summary

We discuss the following on the podcast:

  1. Background of agile software development
  2. Agile process – standups, retros, estimating, showcases
  3. Agile, scrum, or lean?
  4. How to manage a software team
  5. Can agile work with mobile apps?
  6. Can non-tech people hire developers effectively?
  7. Do 10x developers exist?
  8. Working with a remote development team

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Starting a new on demand service – Interview with Ilter Dumduz, Blys

I spoke with Ilter Dumduz, co-founder of Blys for Episode 7 of This Mobile Life. Ilter formerly worked with Freelancer.com, Domain.com.au and Glamcorner. Blys provides on demand mobile massage service in Sydney. Blys is very new and was launched in March 2016.

Building an on-demand service business

What was very interesting with this interview is that we get a glimpse of how someone who has extensive knowledge of on demand services, marketplaces, and eCommerce products applies this knowledge into a new business. Ilter shares how to take care of both the customer and provider sides of a business.

Below are highlights of the interview. If you’d like to listen to the full podcast, you can find it here.

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A painted picture, a story to tell for your product

Great artists have the ability to paint a picture. They can vividly tell a story which inspire us. Whether its through words, music, design or art. You can see it. You feel it in your bones. You believe it.

Painted picture

They persuade you with their passion and artistry. The artist takes you on a journey, moving you from scene to scene. They move you from one emotional state to another.

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Faster iTunes Approval Times – This Mobile Life (S1E8) Show Notes

Faster iTunes Approval Times

In season 1, Episode 8 of This Mobile Life we speak to Dain Hedgpeth, founder of Skater. Skater is a mobile game with real skate spots, real skating feel, real gear. We chat about faster iTunes approval times for iPhone/iPad apps. We have both noticed the speed has been improving and some apps are being approved in 24 hours.

We discuss why this has happened and the impact for app developers. Dain is a good friend of ours and we always have great in depth discussions about app marketing. We sat next to Dain for about a year in the same co-working space, Fishburners.

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The One Metric That Matters

What I recommend is picking ONE METRIC. Why? According to Ilter Dumduz from Blys, it brings FOCUS. Yes, the all caps means I’m shouting at you over the internet. Blys chooses to track bookings. When Ilter was at Freelancer, a marketplace to hire freelancers they tracked jobs posted. This was relevant to their business. They would know that the more jobs posted would drive supply to fulfil those jobs. Its the lifeblood of a marketplace business for connecting those looking for freelancers and those who could supply the freelancing skills.

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Why leading vs lagging metrics matter

There are a ton of metrics you can measure in your product. You can measure traffic, active users, conversions, signups, churn, MRR (monthly recurring revenue), NPS (net promoter score). Or perhaps its social shares, K Factor, bounce rates, cost per acquisition, lifetime value, and contact rate. There’s a metric available for every aspect of your business. In this blog post I’ll highlight why its important to know the difference between leading vs lagging metrics.

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