Facebook marketplaces mobile app teardown

Last week Facebook announced Marketplaces. It enables users to buy and sell within Facebook. Its more like list items and make offers on items. Facebook has had Buy & Sell groups previously. I’m a member of several Buy & Sell groups, but not really an active member. I do use Facebook groups a lot as I’m a moderator of the Sydney Startups Facebook group.

Facebook Marketplaces is going head to head with Craigslist, Gumtree and eBay. It claims that it has 450mil MAU (monthly active users) for buy & sell groups. That’s huge. I’m curious how they calculate that. Given that I’m a member of several groups, I might view an update in my feed. But it doesn’t mean that I’ve engaged with it.

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Mobile User Experience Research – This Mobile Life Podcast (S2E8)

I chat to Anna Lee Anda, UX research at Zendesk for S2E8 of This Mobile Life.  This podcast is about mobile user experience research. Anna is based in Singapore. She’s worked in UX & product. Anna shares some great insights into SaaS user research from Zendesk. Previously, she worked at Seek, one of Asia-Pacific’s largest recruitment marketplace. Anna has also worked on ANZ’s Go Money app which has millions of downloads.

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Making The World More Playful – This Mobile Life S2E7

We chat to Mike Gardiner, Founder of Lime Rocket, the developers of BuzzyTV Games. Very excited to chat to Mike as its a very cool company and product! Listen below to podcast S2E7 (Season 2 Episode 7) on “Making The World More Playful“.

Making The World More Playful

BuzzyTV Games enables multiplayer big screen games at events & in classrooms that are playable using phone as game controllers. With no app required players can connect in seconds and be playing alongside hundreds of others to compete in leaderboards and win prizes.

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Behaviour Design With Iz El-Bahnasy – This Mobile Life (S2E6)

S2E6 - Behaviour Design

This is Part 2 of our chat with Iz El-Bahnasy, founder of Gather. This is for S2E6 of This Mobile Life. Gather is a Shopify app that boosts lead generation capabilities for eCommerce merchants. We cover the following:

  1. What is business model canvas?
  2. What is behaviour design?
  3. How does the business model canvas interact with behaviour design
  4. The hooked model
  5. Designing with breaking points in mind

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Piggybacking on other platforms

S2E5 - Piggybacking on platforms

We chat to Iz El-Bahnasy, founder of Gather for Season 2 Episode 5 (S2E5) for This Mobile Life podcast.  Gather is a Shopify app that boosts lead generation capabilities for eCommerce merchants. Iz also is the founder of Sourcecraft, which helps clients build new custom web and mobile application. He manages to juggle this with running the Product Hunt Meetup in Sydney as well. In this podcast, we discuss the benefits of piggybacking on top of another platform.

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To Snap Or To Medium (the lost episode) – This Mobile Life (S2E4)

To Snap Or To Medium - This Mobile Life - S2E4
This episode has a focus on social media apps, in particular the rise of Snapchat, Instagram and Medium. We chat with Francis McCarthy (Unikrn) based in Seattle and Jamie Andrei (Flying Machine Films) in Sydney. We discuss:

1. How Medium is changing the blogging game.
2. Snapchat vs Instagram (recorded before the launch of Instagram Stories).
3. The perils of publishing on LinkedIn.

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