YouTube video – Full Stack Marketing, Cold Emails, and Bionic Man

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My latest episode of Matthew Ho TV on YouTube. Check it out here:

After a brief hiatus, my I’m back with a new YouTube video! In this episode I discuss:
1. Full stack marketing. Growth hacking slideshare: http://slideshare.net/inspiredworlds/growth-hacking-seo-slideshare.
2. Receiving cold emails / meeting requests: http://clarity.fm/matthewho
3. Becoming a bionic man
4. Shoutout to http://parkmyvan.com.au

Subscribe to my email newsletter here: http://inspiredworlds.com (go the left and click on “newsletter” tab.
Need an innovative mobile / web app? Check out http://nativetongue.com/app-consulting

 

CIA’s New Facebook Program

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Great work from The Onion!


CIA’s ‘Facebook’ Program Dramatically Cut Agency’s Costs

Audio Book Review: Remote – Office Not Required (2014)

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I’ve recently finished this audiobook called “Remote: Office Not Required” by 37signals. Its about remote working. I highly recommend it as its how we work at Native Tongue Apps. I shared this email with my team and thought I would post it on my blog too for my readers.

As its an audio book, you can listen to it in the background while you do work, walking or travelling on train/bus/plane. Its 3 hours. Very easy to consume and listen to. I also listened to “Rework” by 37signals whilst on the plane and highly recommend that too.

Remote: Office not required by 37 signals

Some good tips I got out of it

1. Remote doesn’t necessarily mean working from home. You can be in a cafe, co-working space, or travelling somewhere to also give you a fresh perspective.

2. Have a 4 hour overlap between overseas offices. You need some kind of overlap to ensure remote workers can communicate and not have to wait a day.

3. Virtual water cooler: we can do this. I have been looking into using slack.com to facilitate exchange of ideas, collaboration and just general office chat.

4. Have a routine and an area where you do work which is like a home office. I have this, but also occasionally work from my room as well. I need to get better at sticking to work hours (9am – 5pm) and then after hours where necessary.

5. Communication methods
a. Email can suffice the majority of time so people don’t get interrupted (80% of questions can be answered via email)
b. Then instant chat like Skype chat or gtalk – most people are concise using chat (15%)
c. phone call if urgent or needs further clarification (5%)

6. There are large companies like amazon.com, IBM, McKinsey, etc.. also embracing remote working.

There’s a lot of things in this book we are already doing at my company, and many more that we can learn from them.

I give the book 7.5/10.

The future of work

I believe the future of work is working remotely. There are obvious advantages of working in the office where you can have serendipitous moments. But you can do that remotely too. For example, in our team we also have times where we hangout together online on google hangout to exchange ideas & brainstorm. We’re in constant communication using google hangout, skype, email, phone and our project management tool.

I’ve met many startups where they hire remote workers. Post a task on Odesk, Fiverr, 99designs, etc.. Someone will pick up the task, you relay instructions, and you work with them over the internet, then you pick up the finished task. The web is like an interface where you can work with anyone, anywhere in the world. You can access talent from anywhere, and the best talent as well. In the past week, I’ve worked with people from Melbourne, Florida (USA), Norfolk (UK), and Philippines. I’ve also blogged about it here in “A Plug & Play World“.

I roughly spend about 50% of my time working from home, 30% at Fishburners co-working space, and 20% on the road. On the road working from another office, meeting a client, travelling or at an event.

What are your thoughts on working remotely? Any tips you’d like to share?

I’m out like working in an office,

Matt Ho

IFTTT – automate the internets

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If This Then That (IFTTT) allows you to easily create business rules to automate tasks on the internet. Its actually really easy to use – you simply click on the two services that you want to sync, and select some basic predefined business rules. For many of the things you want to do, someone in the community has probably thought of it and already created a recipe. It looks a bit more intimidating to use than it actually is. Just go to “browse” and start looking through some recipes.

IFTTT logo

Here are some recipes that I am using. I’ve been running them for a few months now.

1. Save Twitter Favourites to Pocket app: Tweets containing links that I favourite I can read later on the Pocket reading app. I usually don’t have time to read it right when I see it. As twitter is a fast media consumption app where I skim through tweets. I also usually use twitter on the go. I’d like to have a bit more time to read longer articles so I will favourite a tweet and want to come back to it later. Pocket is a great app for saving links and you can create a list of articles. You can also archive ones you have read. Using IFTTT I can combine the best of both worlds with this recipe. You can find the recipe here in my public profile.

My_Recipes_-_IFTTT

2. Save Evernote links to Google Drive: It creates a row in a spreadsheet in google drive. So I can refer to it later on.

3. Save Buffer shares to Evernote: I can keep track of all the social media links I’m sharing and there’s a record of it.

IFTTT buffer shares to evernote

4. Save Pocket app links to Evernote: So I can search for these links in evernote.

I’m also running cloudhq to sync my google drive to dropbox. It seems faster and more reliable than IFTTT. Though I need to test it further.

Hi Mom recipe!

This is probably the best one I’ve come across and the funniest. Its what prompted this blog post. I figured that most people don’t know what IFTTT so I wanted to give an intro to my readers (plus its just an awesome service).

When you check in foursquare, it emails your mom/mum that you have checked in and you can tell her where you are for extra brownie points. So you can reap the benefits of a special meal next time you’re home!

Email_your_mother_Foursquare_check-ins_tagged__mom__Useful_for_brownie_points_by_acco_-_IFTTT

 

Final note

I use a lot of online services from evernote, google drive, dropbox, buffer. It feels like they are siloed. IFTTT, CloudHQ and other similar services provide a way to automate, backup and share information easily. It allows me to easily plug into and connect services without any programming required.

I’m very bullish on these services as information is become more fragmented. My pictures are on instagram or my checkins are on foursquare, but there’s no one place for me to find them. I feel like I’m building all this information in various places. That’s fine because with IFTTT, it connects them together. Its like the invisible plumbing of the internet and makes these services even more useful.

I highly recommend you to check out IFTTT. Let me know what your favourite recipe is!

I’m out like cookbook recipes,

Matt Ho

Vegemite sandwiches, fairy bread and level LL

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Watching the announcement of Muru-d’s top 10 startups live. Stoked that LimeRocket and Pixcapp got in!

2014-02-02 23.29.22

 

2014-02-02 16.07.28

watching superbowl in berkley

home made cornbread

home made cornbread. this was awesome!

Americans don’t seem to like Vegemite for some reason….

vegemite sandwich

vegemite sandwich

fairy bread

Served at Australian kids parties and berkley superbowl parties

But they like fairy bread…

2014-02-02 12.57.40

2014-02-02 12.57.48

odwalla fruit smoothie

odwalla fruit smoothie. tastes amazing!

2014-02-02 13.26.20

2014-02-03 16.25.04

chairman bao food truck

chairman bao food truck

2014-02-03 13.48.13

 

I went to level LL

2014-02-03 13.41.28

This is what I found…..

What I found on level LL

Elevator Pitch From My Lyft Driver Max Volz

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Only in San Francisco would your driver be a web developer and working on a startup.

Lyft is a service I’ve been using to get rides from other drivers. They’re not taxis or car services. Its a community of drivers. Some do it part time to supplement their income while others are full-time drivers.

I started talking to Max Volz, the Lyft driver and he’s been a lyft driver for 1.5 months and loving it. He’s also working on a startup and looking for a web developer gig.

He doesn’t have any formal qualifications in web development but has worked on a number of web and mobile apps. From games, utility apps, and mapping apps. Also has experience in online marketing. If you are looking to hire a junior web developer, reach out to Max at sflyf.com. He’s a very cool guy!

I’ve caught a number of lyft and uber rides over the last 3 days. He’s the first tech entrepreneur / developer I’ve come across.

If you are interested in using Lyft, sign up here using my referral link.

I’m out like taxi rides,
Matt Ho

Day 2 in SF

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I am always fascinated with American food. As its different to what we get back home. The sheer size of the food, the different flavours, brands, foods and packaging. Also their metric system is in gallons, quarts, ounces so that takes some getting used to. We spent about an hour in Safeway just checking out all the food!

Kyrie Irving cereal

Kyrie Irving cereal

 

Kyrie Irving cereal box cover! I wanted to buy this simply because it had Kyrie on the box. Not many americans know that he’s actually Australian. He was born in Australia and his father, an American played basketball in Australia. Kyrie is eligible to play for Australia in basketball but opted to play for USA. He was the #1 pick in the NBA draft about 2 years ago.

Adrian Peterson cereal

Microwaveable burritos!

Microwaveable burritos!

Got eggs? 5 dozen eggs

Got eggs? 5 dozen eggs

Hard cooked and peeled eggs!

Hard cooked and peeled eggs! They’ve done all the work for you

Mini coronas - coronitas!

Mini coronas – coronitas!

Chipotle gift cards

Chipotle gift cards

Philly cheese steak sandwich from Safeway

Philly cheese steak sandwich from Safeway

Brett on the guitar

Brett on the guitar

Mexican coke

Mexican coke

Pho Mau

Pho @ Mau in Mission

My first lyft ride with Kenny!

My first lyft ride with Kenny!

Mitchells icecream since 1953

Mitchells icecream since 1953